Fuze Conference
Rising to the Challenge.



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Will Bowens - Director Sales, Getty Images

When marketers, publishers, media companies or anyone trying to tell compelling stories or build brands think of a powerful partner for visual content, they think of Getty Images.  Will Bowens’ great passion is helping those companies, including many Fortune 500 clients as well as smaller businesses, build those brands and tell those stories.  He has been in the digital media business for over 12 years with a decade spent at Getty Images.  During that time, he has consulted with companies to provide the most cost-effective solutions to get access to licensed, legally protected video and image content.

Will understands the frustration and risks associated with licensing intellectual property. He has been a vigorous proponent of simplifying and broadening license rights to give the average user the easiest path to using image and video content.  This has resulted in innovative tools and products being developed like Getty Images’ game-changing Premium Access product line.  Furthermore, as a Sales Director at Getty Images, he leads a large North American team  whose purpose is to not only help creative professionals rest easy with simplified licensing and legal protection but also to help their brands and stories stand out with unique images and video content. There is a strong emphasis on UNIQUE.  As Will has often said, “The only thing I want to provide to our customers that is ‘stocky’ is my own burly, jovial self!”


Rob Daintree - Director of Marketing Communications, WestJet

As Director, Marketing Communications for WestJet, Rob leads multiple disciplines within the marketing team including Brand and Product Marketing, Destination and Co-op Marketing, Guest Communications, Planning, Budget, Sponsorship, Community Investment, Experiential Marketing and Creative Services. Prior to joining WestJet, Rob was Associate Vice-President at FGL Sports (a subsidiary of Canadian Tire Corporation), responsible for leading the Brand and Content efforts for their Sport Chek and Atmosphere banners, contributing to multiple awards and industry recognition for the organization including Marketing Magazine Marketer of the Year (winner 2014, runner up 2015), Strategy Magazine Brand of the Year (Finalist 2015), as well numerous campaign awards including Media Innovation Awards and Sports Clio’s (2014, 2015). Prior to FGL, Rob spent 13 years advertising agency side in strategic planning and account lead roles, for clients spanning numerous industries and categories (Automotive, Tourism, Education, Retail, CPG and Energy). Rob holds a Bachelor of Commerce degree from the University of Saskatchewan.


Ernest Barbaric - Marketing Strategist & Speaker

Ernest Barbaric is a senior digital marketing strategist, educator, and TEDx speaker. His work and projects have been featured in Forbes, USA Today, CBC, GlobalTV and Canadian Business.

Ernest founded the Social Media for Business certificate program at Mount Royal University, the Digital Marketing certificate at University of Calgary, and designed the Digital Marketing Strategy certificate for the Canadian Marketing Association.

He helps organizations navigate the changing digital landscape and focus on organic, inbound digital marketing strategies. 


Sandee Reed - Vice President Sales, News Talk Radio Saskatchewan at Rawlco Radio



Dave Rigby - Regional Sales Manager (Prairies), Global Saskatoon


Amanda Home & Prairie North Magazines

Amanda Soulodre - Owner & Publisher, Saskatoon HOME & Prairie North Magazines

Amanda Soulodre is the owner and publisher of both Saskatoon HOME and Prairies North magazines, which have been published for 11 and 20 years respectively. She is a curator of stories, lover of business, connoisseur of pickles, ambassador of the hat revolution, and strives to live a beautiful life.

Mark Dilsner - Vice President - Revenue Growth, Directwest


Jess Tetu (Emcee) - Owner, Just for You Day Spa & Lia Reese Canada

Jessica Tetu is a national award winning serial entrepreneur making waves across Canada in the beauty and spa industry while making an impact on her community through her dedication to philanthropy! Overcoming adversity at a very young age, she began her adult life on her own at the age of 15 years old. She relocated to Saskatoon from her small home town of Craik, SK, with little more than a backpack and a bus ticket, and through dedication, determination and hard work has become a multi award winning, top entrepreneur in Canada. She was named one of Canada’s Top 40 under 40, awarded the SK Entrepreneur of the Year Award, and honoured with YWCA Women of Distinction Award, on top of dozens of other prestigious accolades. She employs more than 120 women and men across the province, is a highly sought after public speaker, and is extremely committed to her community!

Jessica is the sole owner of four Just For You Day Spas in Saskatchewan & Alberta, Founder & CEO of Lia Reese Canada, (Saskatchewan’s Beauty Brand), Co-Founder of Entrepreneur306 Business Consulting and Founder & CEO of 4seventyone Recovery Resources, a non-for-profit charity she created assisting families of addiction. She volunteers on multiple community and charity foundation boards across the province, among supporting countless other events, fundraisers and community programs.